DupeCoatSherwin-Williams
Reddened earth
Dulux Heritage
Dulux Heritage Velvet Matt Paint - Tinted Colour Match
This calming colour offers a cozy backdrop for any room. We rate this as a decorator's favourite for its faithful colour reproduction (96%). Dulux Heritage provides a soft-touch finish similar to clay paint.
1 Litre £23.91
Try it first. The cheapest tester for Reddened earth is 250ml of Crown Trade at £4.82. Put it on the wall in your own light before you order litres, because tinted paint cannot be sent back.
About Sherwin-Williams Reddened earth
Sherwin-Williams Reddened earth is a dark, clear, warm red. At LRV 19 it reflects 19% of the light that hits it, so it sits close to black in a north-facing room and comes alive under warm light. Its NCS code S 4020-Y80R reads as 40% blackness and 20% chromaticness on a hue of red with 20% toward yellow, which is the shade the trade tin is mixed to. Measured against that shade the original sits 2.76 dE away, a slight shift in tone against the original, worth checking with a tester; the trade mix reads noticeably lighter.
More matches for Reddened earth
Dulux Heritage
Dulux Heritage Eggshell Paint - Tinted Colour Match
750ml £25.87
Crown Trade
Crown Trade Clean Extreme Stain Resistant Scrubbable Matt Paint - Tinted Colour Match
Tester 250ml £4.822.5 Litre £36.10Lighter and darker from Sherwin-Williams
- Canyon clay
- Tanbark
- Reddened earth
- Salon rose
- Hushed auburn
Sherwin-Williams Reddened earth dupe: common questions
- Is Dulux Heritage a good match for Sherwin-Williams Reddened earth?
- Yes. Dulux Heritage Velvet Matt Paint - Tinted Colour Match matches Sherwin-Williams Reddened earth (NCS S 4020-Y80R) at 96%, mixed to the same colour reference, so it reads the same on your wall.
- How much cheaper is the Sherwin-Williams Reddened earth dupe?
- The trade match starts at £23.91, up to 40% less than buying Sherwin-Williams Reddened earth direct.
- Is the trade dupe the same quality as Sherwin-Williams Reddened earth?
- It is trade paint, mixed to the same colour reference. Trade paint carries more pigment than retail, so it covers in fewer coats and stands up to cleaning. You pay less because there is no designer name on the tin.
- How close is NCS S 4020-Y80R to Sherwin-Williams Reddened earth?
- Slight NCS shift: a slight shift in tone against the original, worth checking with a tester. We measure the colour against the NCS shade it is mixed to, and this one sits 2.76 dE apart (under 1 is invisible, 1 to 2 shows only side by side, over 3.5 is a different shade). The store tints every tin to that NCS code, so this is how close the paint itself will be before brand and finish come into it.
- What does a 96% match actually mean?
- The percentage is our overall grade for the trade product against Sherwin-Williams Reddened earth. It combines three things: how close the NCS shade it is mixed to sits to the original, the tinting quality of the trade brand, and how the finish carries colour. Platinum is 98% and above, Gold 96%, Silver 94%, Bronze below that. It grades the product, not the colour on its own. The colour on its own is the NCS fit on this page: a measured distance to the shade in the tin, where under 1 dE is invisible, 1 to 2 shows only side by side, and above 3.5 is a shift you will notice. Whatever the score, put a tester on the wall before you order tins.
- How quickly can I get it?
- Next Day Paint tints your colour to order. Order before 3pm, Monday to Friday, and it ships for next working day delivery at £3.99. They email you tracking when it leaves.
- Can I try the colour before buying a full tin?
- Most trade finishes come in a tester pot, and the page shows the tester price beside the tin price. Put it on the wall and look at it in daylight and under your own lamps before you order litres, because a tinted tin cannot go back.
- Can I return it if I change my mind?
- Next Day Paint tints each tin to your colour after you order, so they cannot resell it and cannot take it back unless it arrives faulty. Put a sample pot on the wall before you commit to full tins.
Same colour, up to 40% less.
Get an NCS-matched trade dupe for Sherwin-Williams Reddened earth, mixed and delivered next day.
Shop on DupeCoat Store →Not painting yet?
We'll email you the Sherwin-Williams Reddened earth match (NCS S 4020-Y80R) so you have the formula when you need it.